We Fix Internet Discourse.

Main Street One repairs harmful narratives and advances positive ones on behalf of causes, campaigns, and companies. Our intelligence system tracks opportunities to shift public discourse and then outputs messages and content to change the outcome.

PROBLEM

You’re Losing the Information War Online.

Misinformation distorts our electoral outcomes and threatens the integrity of our markets.

Public opinion can be shaped by the madness of the mob or the wisdom of the crowd. Issues today are won and lost in the wild west of Internet discourse. These narratives appear chaotic. But, they are in fact predictable and even guidable if you read the right patterns.

Public discourse is increasingly dominated by extreme views, and elections are won and lost online. These extreme views – both coordinated attacks and organic movements – pollute the mainstream. We are experts in how this online conversation becomes reality. 

SOLUTION

Defeat Your Opponent Online.

Main Street One helps you to compete online in today’s messy digital world.

We figured out how to identify algorithmically ongoing opportunities to win each day’s discourse. Based on these data models, we create and distribute messages at the scale, speed, accuracy (and lower cost) required to actually win it.

You can’t defeat your opponent if their messages dominate the discourse online. Customers hire our people and our technology to combine message development, message creation, message testing, and digital distribution into a single process.

Traditional Model

  • Consultants Brainstorm Ideas
  • Polling & Focus Groups
  • Primary Message
  • Hero Campaign
  • Repeat Infrequently

Main Street One Model

  • Machine Learning Data Model
  • Massive Volume / Variation of Content
  • Continuous Testing
  • Highly Targeted Distribution Online
  • Repeat / Iterate Continuously

TECHNOLOGY

Proprietary Intelligence System for Campaigns, Causes, & Companies.

Main Street One is an intelligence system for mitigating risks and seizing opportunities buried in the public discourse:

1. Map opportunities to change the discourse by ingesting, enriching, and analyzing 100 million online expressions per day (largely from social media)

3. Generate massive volumes of multi-variant authentic content at scale, speed, and lower cost

2. Output the highest resonating messages, counter messages, and persuadable audiences

4. Re-funnel content back into the discourse at the right pressure points online

5. Re-ingest results to measure and predict outcomes

Main Street One is an intelligence system for mitigating risks and seizing opportunities buried in the public discourse:

1. Map opportunities to change the discourse by ingesting, enriching, and analyzing 100 million online expressions per day (largely from social media)

2. Output the highest resonating messages, counter messages, and persuadable audiences

3. Generate massive volumes of multi-variant authentic content at scale, speed, and lower cost

4. Re-funnel content back into the discourse at the right pressure points online

5. Re-ingest results to measure and predict outcomes

EXPERIENCE

Front-Line Experience.

We proved our approach in the toughest places against the fiercest opponents:

Countered ISIS propaganda for tech giants such as Google, Facebook, and Microsoft

Front-line experience

Defended Eastern European democracies from interference from Russia for the U.S. Government

Front-line experience

Protected U.S. elections from alt-right manipulation on behalf of U.S. NGOs

Front-line experience

Ask us about our political work on behalf of progressive causes and campaigns
Ask us about our political work on behalf of progressive causes and campaigns
Sign-up to receive the latest news on Main Street One.

Let us help you fix what is happening on the Internet.

For more information about how we can help you, please contact us at:

 info@mainstreet.one

_______________________

© 2019, MAIN STREET ONE. ALL RIGHTS RESERVED.