“Mid-tier social media stars are being hired by marketing agencies to push political messages.”
“When you use real people, the average share rate is about six times higher than what a brand will do — it’s 300 percent more likely to be remembered.”
“It will be harder for candidates to find the voters they're looking for. But social media celebrities may have already found them.”
“Influencer impact is set to grow in 2020.”
“It is difficult to maintain a healthy society if the largest producers of narrative content are tilting the discourse toward extremism.”
“There's a better way for Democrats to tackle disinformation.”
“Republican and conservative groups understand that digital content is the point, not the window dressing.”
“[An] outside-the-beltway technologist working to usher Democratic politics into the social media age.”
“One of the few Democrats pushing the envelope on the staid left-wing internet.”
